Watch Clip
Joey Zwillinger on the Growing Trend of Green Consumerism
3m
Extreme weather events are galvanizing a new climate conscious generation of consumers who are prepared to commit to sustainable lifestyles even if it means paying higher prices to do so. Allbirds, the company known for its seductively comfy wool shoes, helped drive this growing demand. The company's co-CEO Joey Zwillinger joins the program to discuss eco-friendly business practices.